Verticals

AgTech is a booster for global agricultural productivity in a sustainable way. With its ramifications in foodtech, biotech, IoT, AI, genomics, sensoring, BigData, robotics and Microbiomes it expands rapidly and globally thanks to start-ups, funds and strategic players investing billions of dollars in projects that apply science and technology to increase food production and improve land productivity.

According to The United Nations the global food system will have 9.6 billion people to feed by 2050, which will require 60 to 70% more food than is produced today. Technology applied in agriculture will be key to discover new ways to improve productivity while minimizing inputs, managing costs and respecting the environment.
South America is one of the few regions of the world that has the opportunity to greatly expand production and export the food surplus to the world. It benefits from land availability, agricultural diversity and natural resource wealth (sufficient fresh water).

According to the BID, Latin America has 38% of the land destined to the agricultural sector and is the largest food supplier region in the world. In recent years it is immersed in a wave of technological innovation in the field.
Many Latin American countries depend on agriculture to generate a significant portion of their GDP, exports, jobs and fiscal revenues; this socioeconomic environment is a driver that consolidates the region as one of the development hubs for high impact technology-based Ag companies.

Overview Colombian Agrifood Sector

Investments in education technology, commonly known as Edtech, is becoming a global phenomenon. The market is projected to grow at 11% per annum to U$341 billion by 2025.

By 2035, there are expected to be 2.7 billion students worldwide and current physical structures are insufficient to cope with demand. This means leading education providers must seek new and technological ways such as AI, voice interfaces, machine learning and others, to address the student cost, access and ROI challenges and institutional efficiency, effectiveness and growth objectives.
Faculties worldwide have shown willingness to support less traditional and digital education models. About 65% support the use of open educational resources (OERs) in teaching, and 63% showed support for the competency-based education system.
Students are also interested in the use of different devices in the learning process as well as turning to online courses. Covid19 has accelerated the tendency towards distance learning further.

90% of the world’s population under 30 is living in emerging markets, education and vocational training in the area will be led by mobile-first strategies that provide knowledge and skills when and where they’re needed.

In Latin America, government focus on education increased significantly over the last two decades, becoming the fourth largest Edtech market in the world, with expectations for the e-learning market to generate revenues of over U$3 billion by 2023.

According to UNESCO, more than 12 million adults in 20 LatAm countries are participating in some form of online education. Millions of people are now accessing written materials, webinars, podcasts and collaborative software.

Besides an increase in mobile devices, the simplicity of studying online (versus a classroom setting), better job opportunities, among others, are other reasons why LatAm is turning to online educational resources. Colombia is the LatAm country with the highest search volumes for online courses.

The lack of infrastructure, insufficient financing, and the inability to keep educational courses and resources in line with the market demands of today are all driving the need for more e-learning opportunities, especially in emerging markets. Online education is often cheaper and faster in onboarding people to the educational system.

According to Unissu there are currently around 350 PropTech companies across Brasil, México, Argentina, Chile and other LatAm countries. The region is in its infant stage of the technology – becoming aware, understanding needs and beginning to look for solutions.

Large amounts of data that are being generated, analyzed and applied by Proptech firms is producing a digital transformation of the real estate sector. This trend is enabled by a wide range of converging technologies: mobile, broadband, cloud, big data, artificial intelligence (AI), Internet of things (IoT), blockchain, 3D printing and others.

Today’s PropTech products or services have incredible potential to save time and money, improve workflow and streamline fundamental processes for the industry. The growing popularity of these technologies will create an on-demand real estate market that aligns with modern priorities of Latin American societies.

With a growing demand worldwide for environmentally sustainable solutions, investments in Cleantech have experienced an exponential increase. The UN Environment Programme’s 2018 Global Trends in Renewable Energy Investment report shows that global investment in renewable energy surpassed $200 billion in 2017, while $2.9 trillion has been pumped into sources such as solar and wind power since 2004.

As the market for Cleantech continues to expand, Latin America has latched on to this growth. According to the World Bank, electricity consumption in Latin America will more than double between 2010 and 2030, and an estimated $430 billion in investment will be needed to meet that demand. As a region that is home to the most delicate ecosystems and immense biodiversity, investing in Cleantech is not just a commercial endeavour, but an environmental necessity. Latin America presents itself as a huge untapped source bursting with clean energy potential. At the 2019 UN Climate Action Summit, Colombia presented Latin America’s collective target of 70% renewable energy use by 2030.

Latin America is one of the most urbanized regions in the world today. It is home to more than 649 million people and more than 80% of the population is urban. It is estimated that Latin America’s cities will grow to 711 million in the next decade. The common challenge faced is the speed and scale of modern urbanization and the inability for urban planning to catch up.

This rapid growth stresses the need for traffic infrastructures and public transport systems – expansion of roads, parking real estates, and improvements on road and commuter safety, around cities as these infrastructures and systems try to play catch up as more people continue to move in and around metropolitan areas.

Healthtech has the capability to advance the dissemination of healthcare and bring new innovations to transform the industry’s processes in a wide range of subsectors. There are endless possibilities in healthtech to improve the lives of consumers, businesses, and governments alike, and the essential partnership between healthcare and technology is grabbing the attention of investors globally. With the rise of the COVID-19 pandemic, healthtech stands to play a crucial role in humanity’s fight against the virus.

According to the Distrito Healthtech Report, global investments in healthtech doubled from $7.1 billion to $14.6 billion by 2018. In Latin America, 142 healthtech companies have been identified by Crunchbase as having high growth potential.

The healthtech startup scene is also flourishing in Latin America, with 60 healthtech startups in Colombia alone. In addition, healthcare expenditure in the region is growing at a Compound Annual Growth Rate (CAGR) of 3.4% per year and is slated to keep rising.

As public health systems in Latin America attempt to cope with burgeoning needs, opportunities in both the public and private health sectors will arise for the healthtech industry to lead the way.

With its employment of a wide range of technologies including artificial intelligence (AI), big data and analytics, cloud computing, and social media, HR Technology brings advancements to previously tedious processes such as hiring and recruitment, talent management, payroll, legal and compliance, and employee mobility. When employed effectively, HR Tech delivers copious benefits ranging from optimised talent acquisition and employee performance to seamless technological integration in training and development programmes. Demand for digital recruitment has significantly benefited from Covid19 effects.

HR Tech is rapidly gaining a foothold in the Latin American market where companies are planning to increase investment in HR Tech by up to 45% in areas such as internal communications, training, and performance evaluation. There had been sustained growth in HR Tech investment in the region from 2015 to 2018, and 54% of companies planned to further boost investment in 2019.

The HR Tech landscape in Latin America thus promises to keep evolving and providing opportunities for companies to be a part of this digital transformation.